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Examples of digital marketing tools and techniques to give you an edge in the year ahead Well, we’ve nearly made it! For years I’ve been looking to the future, predicting…

First came the crisis. Then the conspiracies. On Facebook, YouTube and other platforms, posts began popping up and going viral: 5G causes COVID-19; drinking bleach can cure it; Bill Gates…

SEO is important for greater searchability and visibility, but offers more real value than that. Here are 12 reasons why businesses need SEO to take their brand to the next…

Earlier this year, we presented our regular update with the latest data on the best times to post on social media. Around nearly the same time we published this, many individuals…

Getting Your Small Business Started With Social Media Marketing You’re trying to grow your business, and you’ve reached the conclusion that a stronger social media presence is the way to do…

Many businesses don’t realize just how important it is to have an online presence. As of 2020, 97% of search engine users search online to find a local business and 28%…

Global communities around the world are taking the necessary measures to mitigate the spread of the COVID-19 outbreak. During these times of uncertainty, companies from all shapes and sizes are…

For the first weeks of COVID-19, it felt like the end of the world was indeed finally here. The stock market was falling, companies were laying people off, people were forced…

Assess your company's digital transformation using these four indicators There is hardly an industry that has not been affected by the inflow of digital technologies, from being a buzzword digital…

Are you tracking the right digital marketing metrics in alignment with your brand goals? Are your online results linked to your bottom-line performance - i.e. the actual sales made and…