Did you know that the skin around your eyes is three to five times thinner than the rest of your face? It has less collagen and elastin, the building blocks of youthful skin, so it is also more prone to sagging, lines and puffiness. That’s why the delicate eye area needs twice daily pampering with Claire Hill Eye WPC Complex, which is specifically formulated to reduce the signs of ageing.
Using the best of science this luxuriously light silky eye gel has been formulated with potent anti-ageing ingredients that actively reduce puffiness, evens out skin tone, and smooths fine lines and wrinkles. Containing a topical muscle relaxant to eliminate excess skin tension and a powerful plant based retinol alternative this eye gel delivers next level results.
Introducing the new Claire Hill WPC Eye Complex as part of your skincare regime. |
Launch 15 October 2020
RRSP: R1865 for 30ml
Key Ingredients:
- Caffeine: naturally tightens blood vessels to help reduce puffiness and inflammation.
- GABA: a natural muscle relaxant to smooth fine lines and wrinkles.
- Squalane: reduces visible wrinkles and pigmentation.
- Stevisse: a gentle alternative to retinol that naturally diminishes wrinkles and minimises skin ageing without irritation.
Benefits:
- Ideal for mature and sensitive skin, WPC EYE COMPLEX contains a gentle alternative to regular Vitamin A (retinols), so you can enjoy similar skin-smoothing benefits without any irritating side effects.
- Naturally reduces puffiness around the eye area.
- Cools and calms skin.
- Smooths uneven skin tone.
Let’s get technical as to why we love the new Claire Hill WPC Eye Complex:
Did you know?
Retinol is made up of small molecules that are able to penetrate the epidermis and travel to the middle layer of skin called the dermis. Once here retinol neutralizes free radicals to boost the production of elastin and collagen, creating a “plumping” effect that softens the appearance of fine lines and wrinkles.
What is Stevisse?
Stevisse is a plant based alternative to retinol (VitA) that offers similar rejuvenating results but without the negative side effects such as irritation or redness.
How does Stevisse work?
Stevisse prevents the degradation of essential extracellular matrix (ECM) proteins responsible for providing structural support to surrounding cells by reducing the production of metalloproteinases MMP1 and MMP3. Stevisse also boosts HMOX1, TXNRD and OSGIN1 gene expression to improve skins resistance to oxidative stress whilst also reducing the expression of the pro-inflammatory PTGS2 gene minimising irritation.
CLAIRE HILL STEP BY STEP SKINCARE ROUTINE
STEP 1: Micellar Water with Desert Lime – RRSP R600 for 200ml Unlike standard rise off cleansers our non drying Anti-Ageing Micellar Water with Desert Limehas been formulated with moisturising fatty acid esters to hydrate and nourish skin, keeping the skin barrier intact. A simple and gentle cleansing alternative to harsh face wipes and alcohol based toners and astringents. Directions: Place some micellar water on a cotton pad and wipe over the face to remove makeup, dirt and grime. There is no need to wash your face – you can follow with serum and moisturiser. Storage: Best stored in a cool dark place. |
STEP 2:
S8-28 Assist – Anti-Ageing Serum –
RRSP R1100 for 50ml
Delivers potent antioxidant Vitamin C and E deep into the skin via a powerful superfruit (native Australian Kakadu Plum extract) and a fermented marine extract (Hyanify™). The serum sinks in quickly and is designed to work actively in the deeper layers of the skin, especially when ‘sealed’ within.
Directions:
Apply an even layer to clean skin after cleansing. Follow with S8-28 Anti-Ageing Moisturiser. Use twice daily for optimum results.
Storage:
Your S8-28 Assist Anti-Ageing serum is best stored in the fridge or a cool dark cupboard to avoid the fluctuating heat, light and humidity in your bathroom. Fresh Vitamin C equals bright and glowing skin.
STEP 3:
WPC EYE COMPLEX –
RRSP R1865 for 30ml
After cleansing and application of serum, apply a pea-sized amount of Claire Hill WPC Eye Complex onto your finger tip and dot around the orbital bone.
Directions:
Work from the inner to the outer corner of your eye, avoiding the eyelid. Use the pad of your finger to gently pat the gel into your skin until it has absorbed.
Use twice daily for best results. Do not use on broken, damaged or irritated skin and discontinue if irritation or sensitivity occurs.
Suited to:
All skin types, even sensitive.
Storage:
Best stored in a cool, dark place.
The Claire Hill WPC Eye Complex will be launched in SA on 15 October 2020
STEP 4:
S8-28 – Anti-Ageing Moisturiser –
RRSP R1475 for 50ml
This luxe lotion plumps and smooths the skin, nourishing complexions with skin-loving oils and preventing new wrinkles forming thanks to the scientific breakthrough of Snap-8™, a powerful amino acid that helps prevent facial muscles contracting.
Directions:
Apply an even layer to clean skin following cleansing and application of S8-28 Assist Anti-Ageing Serum.
Use twice daily for maximum results.
Storage:
Your S8-28 Anti-Ageing Moisturiser is best stored in a cool dark cupboard away from the fluctuating heat, light and humidity in your bathroom.
Our Story
We use a combination of potent native Australian extracts, (including Desert Lime and Kakadu Plum, to fight inflammation and give skin a healthy glow), fermented marine extractslike Hyanify™ (to boost moisture levels) and skin rejuvenating peptides like the revolutionary SNAP-8™ (AKA ‘the natural botox alternative’) to deliver pure actives directly to where the skin needs it most.
Our formulas proudly stand for what we believe in: ‘real’ beauty not perfection.
This article was shared from Elvee Consultancy.