Looking for ways to boost your social media brand presence? Knowing how to increase brand engagement on Instagram, the latest and hippest social media platform app, is a great start.…

To build a new smartphone app is a daunting and expensive task, with development costs ranging between R400 and R1,500 per hour. The development time of a custom application can…

But satisfaction with virtual events suggests that, for now, professionals are okay with the alternatives. Professional marketers are embracing online-only events as the unlikelihood that they would attend an in-person…

Starting August 11 of this year, Google Ads will be denying advertising for anything designed at “spyware and surveillance technology.” It’s technically an update to the Enabling Dishonest Behavior policy,…

Here’s how the public and private sector can provide the right support to enable SME growth in South Africa, now and beyond the crisis. The ongoing COVID-19 pandemic is causing untold…

Covid-19 brought life – and most businesses – to an unprecedented standstill. Shops shuttered, airlines stalled, and the immediate halt of travel and tourism brought the broader hospitality industry to…

South African CFOs and senior finance professionals recognise that the world is changing, with a perfect storm of technological and social forces changing the rules of business in this digital…

The ongoing lockdown aimed at helping South Africa to better manage the Covid-19 pandemic is having a devastating effect on local businesses. “Alongside a raft of measures the government has…

If your business is not advertising online, or has not adopted a digital-first approach to marketing, the time to change is now. This was the message from Google’s Marketing Insights…

If you’re reading this, it probably means you need marketing for small business. Luckily for you, I have all the answers. Since marketing has become so accessible, small businesses find…